Halchimy is the name of the brand created by Kevin and Nicolas Oualli in 2017, with the ambition of marketing an innovative watch, aimed at a captive clientele. The name is inspired by the story of Paolo Coelho’s “The Alchemist”, in which a young Spanish shepherd sets out to conquer a hidden treasure after having a dream. Kevin Oualli’s story also begins with a dream in 2013. In his sleep, this young software engineer saw himself and his brother manipulating a watch with an interchangeable design; a dream so precise that he decided to go further. With Halchimy, the lugs can be detached and interchanged with other lugs of different shapes, enabling the Halchimist to change not only the design of his watch but also the strap with disconcerting ease.